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The smartphone market in India marked a progress of 12 p.c in 2021 regardless of a tricky begin to the 12 months as a result of second wave of COVID-19, in keeping with a report. Xiaomi continued to be the market chief, adopted by Samsung. Nonetheless, Xiaomi’s homegrown competitor and BBK Electronics subsidiary Realme grew as a lot as 25 p.c yearly and reached the third place out there within the fourth quarter. Different BBK subsidiaries, particularly Vivo and Oppo, managed to seize the fourth and fifth positions throughout the quarter, respectively.
Analyst agency Canalys mentioned in its newest report on Monday that 162 million smartphones had been shipped in India in 2021, up from 144.7 million shipments recorded in 2020, marking an annual progress of 12 p.c.
Xiaomi shipped a complete of 40.5 million models in 2021 to retain its market management, with a share of 25 p.c. The corporate, although, didn’t make any annual progress, and each its shipments and market share had been dropped when put next with the 2020 outcomes during which it had shipped 40.7 million and had 28 p.c market share, Canalys mentioned.
Not like Xiaomi, Samsung grew 5 p.c on an annual foundation in 2021, with 30.1 p.c shipments recorded. The South Korean firm additionally maintained its second place out there by capturing a share of 19 p.c.
The market share of Samsung, although, dropped from 20 p.c from the earlier 12 months. Nonetheless, the shipments of Galaxy telephones expanded 1.5 million models from the 28.6-million mark recorded in 2020, the agency mentioned.
Canalys famous that Vivo got here third on an annual foundation, with a 16 p.c share that it acquired after transport 25.7 million models in 2021. The annual progress of the corporate within the 12 months, although, declined 4 p.c because it had a share of 19 p.c within the earlier 12 months.
Vivo sibling Realme, then again, managed a 25 p.c progress final 12 months. The corporate’s smartphone shipments elevated from 19.5 million models in 2020 to 24.2 million models in 2021, increasing its share from 13 p.c to fifteen p.c, Canalys mentioned.
“Realme’s report cargo whole was made doable by improvements in planning and inventory administration which led to good provide of mass-market smartphones reminiscent of Narzo 50A and C11,” Canalys Analyst Sanyam Chaurasia famous in a ready assertion.
Oppo, which was as soon as Realme’s father or mother firm, additionally marked six p.c annual progress in 2021. It shipped 20.1 million smartphone models within the 12 months, capturing a share of 12 p.c.
Canalys mentioned Oppo shipped 19 million models to seize 13 p.c share within the 12 months, which is a decline when put next with 2020 statistics.
Indian smartphone shipments and annual progress in full-year 2021 as per Canalys
| Vendor | This fall 2021 shipments (in million) | This fall 2021 market share | This fall 2020 shipments (in million) | This fall 2020 market share | Annual progress |
|---|---|---|---|---|---|
| Xiaomi | 9.3 | 21 p.c | 12 | 27 p.c | -22 p.c |
| Samsung | 8.5 | 19 p.c | 9.2 | 21 p.c | -7 p.c |
| Realme | 7.6 | 17 p.c | 5.1 | 12 p.c | 49 p.c |
| Vivo | 5.6 | 13 p.c | 7.7 | 18 p.c | -27 p.c |
| Oppo | 4.9 | 11 p.c | 6.1 | 14 p.c | -19 p.c |
| Others | 8.5 | 19 p.c | 3.8 | 9 p.c | 126 p.c |
| Complete | 44.5 | one hundred pc | 43.8 | one hundred pc | 2 p.c |
Within the fourth quarter alone, the smartphone market in India grew two p.c to 44.5 million shipments. The models shipped within the quarter had been, nonetheless, much less compared with the 43.8 million models shipped within the fourth quarter of 2020, as per the Canalys report.
Xiaomi managed to retain its management out there within the fourth quarter, with 9.3 million shipments and 21 p.c market share. The corporate, although, shipped 22 p.c fewer telephones over 2022. It had shipped a complete of 12 million models within the fourth quarter of 2020, with 27 p.c market share, the report mentioned.
Samsung additionally noticed a seven p.c dip in its annual progress within the fourth quarter as the corporate shipped 8.5 million models. It noticed 9.2 million shipments in the identical quarter final 12 months.
Nonetheless, not like Xiaomi and Samsung, Realme got here third after marking a 49 p.c annual progress within the quarter. The corporate shipped 7.6 million models and took 17 p.c share out there, Canalys mentioned. The numbers look important when in comparison with its 5.1 million shipments and 12 p.c market share from the fourth quarter of 2020.
Vivo and Oppo got here fourth and fifth within the fourth quarter. Whereas Vivo shipped 5.6 million models and managed to seize a 13 p.c share out there, Oppo shipped 4.9 million models and captured 11 p.c share. Each Vivo and Oppo, although, noticed 27 p.c and 19 p.c dip of their annual progress within the quarter, respectively, the Canalys report revealed.
Reliance Jio’s JioPhone Subsequent additionally gained some momentum within the fourth quarter and made a robust begin with a number of million models offered, the analyst agency famous.
Equally, Tecno and Infinix — the subsidiaries of Shanghai-based Transsion Holdings — elevated their model recognition out there within the quarter.
Indian smartphone shipments and annual progress in This fall 2021 as per Canalys
| Vendor | This fall 2021 shipments (in million) | This fall 2021 market share | This fall 2020 shipments (in million) | This fall 2020 market share | Annual progress |
|---|---|---|---|---|---|
| Xiaomi | 40.5 | 25 p.c | 40.7 | 28 p.c | 0 p.c |
| Samsung | 30.1 | 19 p.c | 28.6 | 20 p.c | -5 p.c |
| Vivo | 25.7 | 16 p.c | 26.9 | 19 p.c | -4 p.c |
| Realme | 24.2 | 15 p.c | 19.5 | 13 p.c | 25 p.c |
| Oppo | 20.1 | 12 p.c | 19 | 13 p.c | 6 p.c |
| Others | 21.2 | 13 p.c | 10 | 7 p.c | 111 p.c |
| Complete | 162 | one hundred pc | 144.7 | one hundred pc | 12 p.c |
In 2022, Canalys predicted that 5G will change into “considerably extra accessible” by way of each protection and value.
“Smartphones able to 5G will fall additional in value amid fierce vendor rivalry, however shipments will probably be stifled in H1 2022 earlier than the element scarcity eases,” mentioned Chaurasia. “General, India will see upward momentum in the direction of future-proof applied sciences, with smartphones being on the core of the digital ecosystem and rising ever-more important to the each day lives of Indian residents.”
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