Ratan Tata Backs Startup That Helps Senior Citizens Form Inter-Generational Friendships With Young Graduates

Aug 17, 2022
Ratan Tata Backs Startup That Helps Senior Citizens Form Inter-Generational Friendships With Young Graduates

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Ratan Tata, the octogenarian industrialist who steered the $128 billion (roughly Rs. 10,13,200 crore) Tata Group for many years, has backed a startup that connects senior residents with younger graduates for significant friendships.

Goodfellows, which promotes “inter-generational friendships” mentioned on Tuesday that it obtained a seed funding of an undisclosed sum from Tata, the influential chairman emeritus of Tata Sons, which runs about 150 firms together with a few of India’s most dear akin to software program outsourcer Tata Consultancy Companies and the nation’s largest steelmaker Tata Metal.

The startup was based by Shantanu Naidu, 30, who manages Ratan Tata’s workplace and his startup funding portfolio, within the function of common supervisor. Naidu additionally assists Tata as chairman of the group’s large philanthropy arm, Tata Trusts.

“You do not know what it’s to be lonely till you spend time alone wishing for companionship,” Tata mentioned Tuesday on the startup’s official launch in Mumbai. “You do not thoughts getting outdated, till you get outdated and you discover it is a tough world,” he mentioned, addressing a bunch consisting of seniors and their younger mates.

Naidu mentioned the thought for the startup got here from his personal rapport with Tata, which he termed a “peak instance of an intergenerational friendship given the five-and-a-half-decade age distinction.” He added that he gravitates towards these like Tata for his or her new-found innocence, knowledge, and the motto of savoring each second.

Tata is credited with turning across the tradition-bound 168-year-old steel-to-airlines group based by his nice grandfather. However he got here into his personal after his exit from government duties on the group 5 years in the past, unexpectedly turning right into a star determine in India’s startup circles. He has since backed over 50 startups together with eyewear retailer Lenskart, digital funds model Paytm, electrical automobile startup Ola Electrical. and on-line inventory buying and selling platform Upstox.

Even a small verify from Ratan Tata is taken into account a badge of honor among the many nation’s fraternity of entrepreneurs. Naidu, a design engineer and an MBA from Cornell College, the alma mater of Ratan Tata, linked with Tata when he sought funding for his first startup, Motopaws, a social enterprise that offered reflective collars for road canines. The 2 bonded immediately.

“He selects his investments intuitively,” Naidu mentioned in a telephone dialog after the launch. “He aligns with younger individuals, and backs their drive, and the social impression they may have. It is by no means about monetary returns.”

Goodfellows connects about 50 “grandpals,” women and men over 70 with “good fellows” of their twenties, an eclectic group of staff, chosen after a number of spherical of intense vetting and psychometric testing. Many are current graduates in engineering, the humanities or filmmaking and are paid salaries.

In a rustic of about 1.4 billion individuals, each second Indian is underneath the age of 25. However over 15 million aged Indians reside alone, both as a result of they don’t have any household or as a result of their youngsters are abroad, which presents a psychological and bodily well being challenges.

The subscription-based service is barely accessible in Mumbai presently however might be supplied in different cities together with Bengaluru quickly. The startup emphasizes companionship, which might imply something from going for a quiet stroll or watching a film to simply partaking in conversations. Non-profit fashions which have tried this have failed, Naidu mentioned, because the companions are unpaid volunteers who do not commit long-term.


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