ITC’s superapp ambitions produce a dead cat bounce in the stock

Aug 12, 2021
ITC’s superapp ambitions produce a dead cat bounce in the stock

At first look, it appeared like ITC Ltd made all the appropriate noises in its one hundred and tenth annual normal assembly (AGM) on Wednesday. Here’s a pattern of the information headlines: ‘ITC to launch a tremendous app this 12 months’, ‘ITC to discover inorganic alternatives’ and ‘ITC might demerge resorts enterprise, record IT arm’. Discuss of simply one among these three – a brilliant app, acquisition-led development or worth unlocking – would have despatched any bizarre inventory to the moon.

However, the ITC inventory is reduced from a unique material. The spectacular statements on the AGM solely produced a useless cat bounce within the firm’s shares. ITC shares rose 2.6% at open on the Nationwide Inventory Alternate, however rapidly gave up these good points and retreated again to pre-AGM ranges of Rs209.

At a nearer look, it seems a number of the statements weren’t very spectacular in spite of everything. On the demerger and worth unlocking chance, the administration was non-committal and reiterated that these measures are recurrently evaluated and will probably be performed at the proper time. Analysts are fast to level out that whereas rumors of worth unlocking and demerger have risen up to now, there isn’t any concrete information for traders to get enthusiastic about. In any case, even on the AGM, the statements associated with the demerger of non-cigarette companies arose because of shareholder queries. It clearly seems to be like shareholders are extra eager on the demerger than the corporate itself.

What in regards to the announcement that the corporate is seeking to launch a Tremendous App this 12 months, which is able to assist create a strong ‘physical eco-system to ship seamless customized options to farmers? “Each firm desires to launch a brilliant app, so it’s not an enormous sport changer,” mentioned a shopper analyst with a multinational broking agency, requesting to not be named. The least the corporate might do is concurrently apply for a digital funds license to point out intent about its digital ambitions. It’s hardly shocking traders stay unmoved about these initiatives.

ITC additionally mentioned it was exploring inorganic alternatives in its fast-moving shopper enterprise (FMCG). General, analysts have mentioned not one of the bulletins is more likely to contribute meaningfully to income development, until the agency does one thing out of the bizarre, similar to a big acquisition.

Furthermore, there may be little within the AGM bulletins that implies an improved development outlook for ITC’s cigarette enterprise, which is its mainstay, contributing around 85% of its earnings earlier than curiosity and tax (Ebit). “The corporate can hold including extra income streams, however until the contribution of these income streams to income will increase, it’s difficult for ITC’s shares to re-rate,” mentioned an analyst with a home broking agency, requesting anonymity.

In its June quarter outcomes evaluation report, analysts from Motilal Oswal Monetary Providers Ltd mentioned, “Revenue earlier than tax development over FY20–23E (6.9% CAGR) is more likely to stay just like development within the previous 5 years (6.6% CAGR).” CAGR is compounded annual development charge.

The dealer added, “With the cigarettes enterprise more likely to contribute over 82% to ITC’s total Ebit even in FY23E (from 85% in FY20), there isn’t any materials discount within the dependence on this section – which is beset by issues of a) weak Ebit development for a number of years now, b) the overhang of a potential GST enhance going ahead, and c) ESG-related points over tobacco, resulting in a discount in valuation multiples.” ESG stands for environmental, social, and governance.

Maybe, it might have soothed traders’ nerves if the corporate had made some bulletins relating to the FMCG enterprise demerger. The earlier ITC’s non-cigarette companies are de-merged, the higher for traders because the ESG drag on valuations will probably be lifted from these companies.