audi: Audi to restart SUVs’ local assembly

Sep 30, 2021

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NEW DELHI: The ‘Q’ is ready to return to India as German luxurious carmaker Audi restarts native meeting of its SUV vary after a niche of practically two years. It seems to be to drive in fashions such because the Q5 and Q7 very quickly.
Audi had discontinued making the Q collection of SUVs in India across the starting of January final yr because the nation was making ready to transition to BS6 emission norms from April 2020, and the corporate discontinued sale of diesel engine fashions.
“Nonetheless, it’s time we begin making the Qs in India once more. Manufacturing begins subsequent month as we additionally begin work to get the favored Q5, Q7, Q3 and different SUVs again to India,” Audi India head Balbir Dhillon advised TOI, including that every one the automobiles would sport petrol engines for now as there isn’t a confirmed determination on re-launching diesels.

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Q stands for Quattro, which is Audi’s all-wheel drive system. The corporate had initially began its India debut round 2007 driving on the success and recognition of Q collection of SUVs, although powerful competitors by compatriots Mercedes-Benz and BMW up to now few years has seen Audi lose steam available in the market.
From the highs of promoting 10,000 models at its peak, Audi’s India gross sales have now shrunk to a couple thousand models, although Dhillon mentioned that was in line with a contemporary marketing strategy, which noticed the corporate discontinue diesels and deal with sustainable applied sciences, together with electrics.
“Electrics are going to be a significant focus for Audi in India,” Dhillon mentioned. Audi’s etron vary of inexperienced automobiles prices upwards of Rs 1 crore.



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